This is the fantastic new T-mobile advert which was filmed at 11am on Thursday 15th January 2009 at Liverpool Street station, London. Stuff like this makes me happy.
(via younic)
This is the fantastic new T-mobile advert which was filmed at 11am on Thursday 15th January 2009 at Liverpool Street station, London. Stuff like this makes me happy.
(via younic)
That´s… wow. It feels like my heart rate has changed. ^^
Jan 19th, 2009 / 1:37 pm
apparently the flashmobs are still not dead. Nice :-)
Jan 19th, 2009 / 2:00 pm
Wow, I want to move to London…NY feels so dead at the moment.
Jan 19th, 2009 / 2:19 pm
Look at those little old lady’s dancing along… This stuff would never happen state-side. We’re all too serious all the time…
Jan 19th, 2009 / 2:24 pm
I wonder how many people missed their train because of this.
Jan 19th, 2009 / 3:29 pm
This reminds me of a similar (non-advert, not for profit) event put together by the group Improv Everywhere: http://improveverywhere.com/2008/01/31/frozen-grand-central/
@jkirchartz, see it does happen state-side!
Jan 19th, 2009 / 3:47 pm
this is so refreshing! this actually just made my day.
Jan 19th, 2009 / 4:48 pm
Much needed video for the day.
Jan 19th, 2009 / 4:53 pm
a) Why I never know about these things so I can see them live
b) I would hate them if I were running late for a tube
c) http://www.bodytype.ru/#/en/bodyType
Jan 19th, 2009 / 5:34 pm
I was watching Channel 4 when this came on and it really moved me. It felt very uplifting especially seeing people smile and join in. A beautiful moment in the world.
Jan 19th, 2009 / 5:35 pm
Reminds me of Terry Gilliam’s “The Fisher King” grand central waltz scene–genius!
Jan 19th, 2009 / 5:51 pm
I think I just got teary eyed watching that. Made me feel better about the world and the people in it.
Jan 19th, 2009 / 7:31 pm
I always look forward to all the neat stuff you post. Left an award for you on my blog.
Jan 19th, 2009 / 11:02 pm
lovin this! crazy T-Mobile crowd sync brilliance
Jan 19th, 2009 / 11:56 pm
I would have LOVED to be there, AMAZING…
Jan 20th, 2009 / 12:11 am
@Prescott Perez-Fox
agree. Before playing the video, I thought it’s the same video judging from how similar the concept is.
They probably play the improv video as reference for the ad pitch.
Jan 20th, 2009 / 1:18 am
You make me wanna Jump . lalala :D
Jan 20th, 2009 / 2:18 am
It’d make me a lot happier if it wasn’t an advert.
Jan 20th, 2009 / 4:22 am
Happyyyyyyy.
Jan 20th, 2009 / 5:06 am
wow!this made my day!
Jan 20th, 2009 / 5:42 am
As Andy said, shame an advertising agency made a lot of money off T-Mobile doing something that the general public used to randomly get together and do. I walked through Liverpool St. when they were doing it and every entrance was covered by a Saatchi & Saatchi disclaimer saying they could use my image in the advert if I walked into the station.
Jan 20th, 2009 / 9:03 am
LOVE IT!
Jan 20th, 2009 / 9:03 am
we´ll i´m not so happy with this kind of commercials – the idea comes clearly from the already named improv everywhere – group.
this situation reminds me to the rip off of fischli&weiss´s “lauf der dinge” by a japanese car manufactur – for which they got sued by the artists (F&W won the case)
Jan 20th, 2009 / 11:05 am
omg fantastic. i want that kind of thing to happen in real life every single day.
Jan 20th, 2009 / 11:33 am
although not where you found it, perhaps a better attribution.
http://www.andiamnotlying.com/2009/nothing-is-original-a-jim-jarmusch-quote/
Jan 20th, 2009 / 12:51 pm
amazing, i love this!
Jan 20th, 2009 / 5:09 pm
Don’t mean to spoil everybody’s fun, but I hate the way German Telekom (and thus T-Mobile) is occupying and adopting themes from popular and underground culture. In Germany they had a commercial featuring british TV sensation Paul Potts and his astonishing “opera debut” on this whateveritwascalled superstar show. That, just as this, has nothing to do with the product itself and only tries to cover up the sucky service that Telekom provides (how are they doing in the US? In Germany there is nothing suckier than Telekom, not even a sweet strawberry popsicle.) by this ugly Anbiederung to pop and underground culture. Yuk. I just hope that the Saatchi & Saatchi is really ripping Telekom off big time.
Jan 21st, 2009 / 3:09 am
Impressive. Group psycology. Mankind…
Jan 21st, 2009 / 3:39 am
The fact that it was a commercial that borrowed off of the Improve everywhere group (absolutly wonderful) doesnt take away from the point that it was is a great piece. As more and more people started to join in I could feel my smile get bigger and bigger. I love well done creative commercials and this one was great.
Jan 21st, 2009 / 5:32 am
believe it or not, i have a “faithinhumanity” tag in my del.icio.us bookmarks – and this was just added! it is what i look at when i am having a bad day, or month (i was rear ended twice in one month, and both by total jerks!)…
Jan 21st, 2009 / 9:11 pm
THAT is awesome! Thanks for making my day, Tina!
anne
Jan 22nd, 2009 / 10:03 am
This is wicked! I wish I had been at that station that day!! love it! x
Jan 23rd, 2009 / 1:18 pm
Its great, but it is a shameless ripoff…..what happened to creatives at Ad agencies that actually created something original themselves? I guess they can’t compete with the amazing creativity of ordinary people. There are increasingly numerous examples of this over the last few years. Being influenced is one thing but straight plagiarism for a commercial client is another.
Jan 26th, 2009 / 3:40 pm
Very Cool!
Feb 20th, 2009 / 5:35 pm
I think this type of advertising is good at attracting attention, but says nothing about the product. Which is how a lot of advertising is done nowadays, but I’m not sure if that’s such a good thing. What % of the people who watch this ad remember the company?
Entertaining video, in any case. :)
Jun 15th, 2011 / 12:51 pm