I liked it, too. But it also demonstrates how privacy can be an issue with Google aggregating (and storing) your search history. It can obviously reveal a lot about every single google user.
Some people question why Google is advertising at all. I think the ad was in response to all the Bing ads. The placement and choice of ad was brilliant. Compared to all the mediocre Superbowl ads shown, this one really stood out.
I thought it was amazing too. Shows you that you don’t necessarily need all that repetition like Bud Light had it. One great ad and you stick out. I wish we had seen something really inventive like last years Miller ads.
One of my good friends from college, Aaron Duffy of 1stAveMachine, directed the Google ad. He is amazing and probably the most hardworking/talented person I personally know. I blogged about some of his other work for Google here:
That’s because I’m french, but if your are a man and tell a french girl “Tu es mignon” she will probably laugh because the right sentence must be “Tu es très mignonne” : mignon is for guys, mignonne for girls. ;-)
Sweet, and efficient… I also liked it… maybe because i am french also… by the way the grammar mistake about “mignon”… it would be too cute if a guy would say that… lol.
I don’t read the “mignon” as a grammar mistake at all. I read it as the girl has said (typed) to the guy “Tu es mignon,” but the guy doesn’t understand, therefore searched on Google for the translation. If the guy were going to say it to the girl, he would have written it in English first and THEN gotten the French translation.
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Besides swissmiss, Tina founded and runs TeuxDeux, CreativeMornings and her Brooklyn based co-working community Friends Work Here. (She also started Tattly which was recently adopted by BIC)
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In a sea of otherwise mediocre/offensive advertising, this was my favorite, too!
Feb 7th, 2010 / 11:07 pm
wow that was super cute.
Feb 7th, 2010 / 11:18 pm
Perfect combination of clever and cute.
Feb 7th, 2010 / 11:43 pm
I’m kinda shocked they didn’t incorporate the “I’m feeling lucky” feature.
Feb 8th, 2010 / 12:02 am
I LOVED it!!!!!! (maybe because i am French)
Feb 8th, 2010 / 12:25 am
love the music feeling.
Feb 8th, 2010 / 12:59 am
so simple. so clever. so perfect.
Feb 8th, 2010 / 1:07 am
I liked it, too. But it also demonstrates how privacy can be an issue with Google aggregating (and storing) your search history. It can obviously reveal a lot about every single google user.
Feb 8th, 2010 / 1:50 am
I think Alex made a good point.
Feb 8th, 2010 / 4:18 am
… didn’t you know that google works together with CIA?! ))
Feb 8th, 2010 / 5:57 am
a bit as we say in England – cheesy.
Feb 8th, 2010 / 8:09 am
i love the combination of sounds + music and the story in the ad.
also the simplicity to tell a story.
Feb 8th, 2010 / 8:46 am
does anyone know who wrote the music? seems familiar
Feb 8th, 2010 / 9:41 am
Some people question why Google is advertising at all. I think the ad was in response to all the Bing ads. The placement and choice of ad was brilliant. Compared to all the mediocre Superbowl ads shown, this one really stood out.
Feb 8th, 2010 / 9:52 am
The parody was well done, too, though the subject is a bit tired and more-than-a-bit sordid. I especially like the final punch line.
http://www.youtube.com/watch?v=qcZ-arbR0EE
But, yes, the Paris love story, even done via search, was totally romantic and made me totally sad.
Feb 8th, 2010 / 9:59 am
Yeah, this is the only one that really caught my eye. Perfectly executed.
Feb 8th, 2010 / 10:32 am
I thought it was amazing too. Shows you that you don’t necessarily need all that repetition like Bud Light had it. One great ad and you stick out. I wish we had seen something really inventive like last years Miller ads.
Feb 8th, 2010 / 11:31 am
One of my good friends from college, Aaron Duffy of 1stAveMachine, directed the Google ad. He is amazing and probably the most hardworking/talented person I personally know. I blogged about some of his other work for Google here:
http://shortstorydesign.blogspot.com/2009/12/1stavemachine-and-google-chrome.html
Check it out. It’s amazing. He actually hand-crocheted the life-size web browser and those are his hands crocheting live in the ad…
Feb 8th, 2010 / 3:35 pm
sweet ..
i proudly discovered thanks to you that my father played a crucial part in the french demographics !
Feb 8th, 2010 / 5:27 pm
Emily, the work of your friend is in face amazing.
Feb 8th, 2010 / 8:36 pm
That’s because I’m french, but if your are a man and tell a french girl “Tu es mignon” she will probably laugh because the right sentence must be “Tu es très mignonne” : mignon is for guys, mignonne for girls. ;-)
Feb 9th, 2010 / 8:07 am
I do prefer this version from 4 years ago, not just for the sake of originality but I also think this one is more emotional:
http://www.culturepub.fr/videos/belgacom-mother
Feb 9th, 2010 / 1:15 pm
@Jan “Desole, la video n’est pas dispnible.”
Feb 9th, 2010 / 3:18 pm
Sweet, and efficient… I also liked it… maybe because i am french also… by the way the grammar mistake about “mignon”… it would be too cute if a guy would say that… lol.
Feb 9th, 2010 / 3:57 pm
@ Hans Maybe this link works better?
http://bit.ly/dzEDyH
Feb 9th, 2010 / 5:16 pm
I don’t read the “mignon” as a grammar mistake at all. I read it as the girl has said (typed) to the guy “Tu es mignon,” but the guy doesn’t understand, therefore searched on Google for the translation. If the guy were going to say it to the girl, he would have written it in English first and THEN gotten the French translation.
Feb 9th, 2010 / 6:44 pm
True emily thanks for your comment.. Didn’t pay attention at first
Feb 9th, 2010 / 7:10 pm
true Emily… thanks for your comment… didnt pay attention at first
Feb 9th, 2010 / 7:21 pm
I’m now googling “crib” …
Feb 12th, 2010 / 6:15 am